WHITE RABBIT COLLECTION
Accessories for AW07/08 from Electronic Sheep

When the creatures who feature in Helen and Brenda's graphic novels take their annual holiday to a sixties' ski resort, they wrap up with the Electronic Sheep AW07 knitwear collection. In luxurious lambswool, the hats and scarves are patterned with images inspired by the pair's hand-drawn comic books. The characters morph into striking graphic patterns in bold colours across baggy beanies, bobble hats and headbands, as well as the signature Esheep triangular scarf.

In the latest instalment of the Electronic Sheep graphic tale, the source of the current collection, two new characters have joined the existing cast - Funny Valentine the white rabbit is fascinated by flowers and romance, while Stork danced off a 60's matchbook Helen found in a scrapbook at Portobello Road market. Suave and sophisticated in his top hat, he runs a New York nightclub patronised by film stars and gangsters. Both characters, along with Pandora the glamorous human girl and the eponymous Electronic Sheep, can be spotted within the designs that decorate this season's collection, and the graphic novel itself is on sale in comic shops across London, New York and Dublin.

BACKGROUND
Electronic Sheep is an Irish designer label specialising in
knitwear for men, women and babies, combining the talents of best friends Brenda Aherne, a knitwear expert, and graphic designer Helen Delany.

Since growing up next door to one another, between them the pair have lived in London, New York, Munich, Rome and their hometown Dublin. Despite being geographically separated, they have always collaborated on creative projects and set up the Electronic Sheep label in 1998, inspired by a question from Blade Runner - 'Do Androids Dream of Electric Sheep?'

The Electronic Sheep graphic novel, staring the eponymous Electronic Sheep along with Stork, Funny Valentine, Pandora and the rest is an image lead series of stories in which the main characters travel from city to city in electrical objects, creating art, music, film and chaos on the way. The newest episode will be released in October 2007 and will be on sale in comic stores and can be seen at http://www.dazeddigital.com/projects/redalert/author.aspx?author=H&page=2

ENQUIRES CONTACT:
Electronic Sheep, London - KEVIN TALBOT
T: +44 20 7229 3358
Email: info@electronicsheep.com

PRESS CONTACT:
Electronic Sheep, London - LINDA ELANDER
T: +44 20 7229 3358
Email: linda@electronicsheep.com

SALES CONTACT:
Electronic Sheep, Dublin - BRENDA AHERNE
T: +353 1 851 2538
Email: brenda@electronicsheep.com

WEBSITE DESIGN: Slash Stroke - www.slashstroke.com

MAIN PHOTOGRAPHY: David Poole at Slash Stroke
STYLING: Lucy Fine at Slash Stroke

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